Our story
Purpose & Goal
We know, the name of the site is perhaps a bit overdone, and the lay-out is probably not what you expect for this kind of information. But we did that on purpose, to highlight that the content is serious food for you.
Because the results of wrong SEO and bad web design can cause real nightmares for you and your business, just like Freddy did on Elm street. Suddenly drop of rankings or even disappear when Mr. G. is updating his servers. The fear of introducing a new SE filter (which you didn’t know yet). Or, why can’t anybody find my website? Or my site doesn’t rank anymore for my major keywords…. are often discussed in Webmaster forums. And every now and then you will read some blog post about a real horror story.
For these reasons we have created this SEOnightmare.com site. Not to teach you how to build a website or practice SEO. But to publish the most used worst SEO practices and bad web design, which can harm your rankings. We often discover websites that still use unethical methods to achieve a faster or better ranking. Even the old techniques are still used. And sometimes you probably won’t even know if your site is using bad design or SEO which can result in lower rankings than your site probably deserves.
Our humble opinion is that you always should have ‘control’ of your website’s performance (proper design, smart SEO, successful ranking and a high ROI).
Many site owners don’t have this control. The control is in hands of your Webmaster or Web developing department. Or perhaps your neighbor who happened to know how to build a website. With large companies, your SEO is probably outsourced to an SEO firm. But if you are running a small business and have to do all these tasks by yourself, you probably don’t have the time to run your business. You have to build and analyze your Adwords campaign, analyze your web statistics, check and optimize your content, check your rankings and do a general ‘health check’ of your site every now and then.
The question in both examples is: Do you have control over the performance of your website? Or are you totally depending on others?
The reason we have created this website is that people often ask questions and advice about web design and search engine optimization. We have friends all over the world, so we thought, why not making a website with a compilation of these frequently asked questions. It is easier for us to maintain one website, then answering many single emails, which often have the same question and same answers.
If you really want to learn SEO by yourself, then we recommend to start at an online SEO training and community center. There is nothing you can’t learn there.
The goal of this site is to avoid as much as possible possible mistakes, errors, and penalties related to your website. You can use my chapters as a regular checklist. You can use my chapters to ask questions to your web design team, SEO Consultant or whoever who has control of your website design and performance.